Enioluwa Prince Adeoluwa, widely recognized as the “Lip-gloss Boy” or “Beauty Boy,” is a Nigerian writer, beauty influencer, actor, content creator, host, and media expert.
With his unique style and unwavering advocacy for gender inclusivity in beauty and skincare, Enioluwa has carved a niche for himself as a trailblazer in the digital media space.
From his early beginnings in Akure to becoming a global ambassador and media personality, his journey is one of determination, creativity, and resilience.
This comprehensive biography explores Enioluwa’s educational background, career achievements, family life, and personal milestones.
Early Life and Family Background
Enioluwa Adeoluwa was born on July 6, 1999, in Akure, Ondo State, to Professor Victor Olufemi Adeoluwa and Mrs. Bola Orimolade Adeoluwa.
He hails from Ekiti State, located in southwestern Nigeria. Raised in a devout Christian family, Enioluwa grew up surrounded by academic excellence and strong moral values.
His father, Professor Victor Olufemi Adeoluwa, is a lecturer and currently serves as the vice chancellor of Bamidele Olumilua University of Education, Science, and Technology, Ikere-Ekiti (BOUESTI).
His mother, Mrs. Bola Orimolade Adeoluwa, is also an educator and an entrepreneur, serving as the CEO and Managing Director of Expressions of God’s Heritage Limited.
Enioluwa grew up with two siblings:
- Inioluwa Adeoluwa, an accomplished lawyer and fitness expert.
- Imioluwa Adeoluwa, a social media manager and marketer.
Education and Academic Achievements
Enioluwa’s academic journey is as impressive as his career.
He attended Cabataf Primary School in Akure before moving on to Preston International School for his secondary education.
A bright and determined student, he excelled academically, earning numerous accolades along the way.
In 2019, he graduated with a Bachelor of Arts (BA) in Media and Theatre Arts from Ekiti State University, achieving a first-class degree at the age of 19.
During his time at university, Enioluwa won the prestigious National Prize for Best Student Director at the Nigerian Universities Theatre Arts Festival (NUTAF) at just 18, a testament to his dedication and talent.
Eager to further his education, Enioluwa enrolled at the School of Media and Communication, Pan-Atlantic University, where he earned a master’s degree in Marketing Communications in 2021.
Career Highlights
Beauty and Digital Media Influencer
Enioluwa Adeoluwa’s foray into the beauty and media space began with his bold advocacy for gender inclusivity in beauty and skincare.
He is known for his love of lip gloss and skin care products; Enioluwa challenged societal norms by proving that beauty knows no gender.
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His signature phrase, “Boys can be beautiful too,” resonates with his audience and has made him a pioneer in promoting self-expression.
In October 2022, Enioluwa made history by becoming the first brand ambassador for Crocs Nigeria.
He also serves as an EU ambassador to Africa, using his platform to advocate for inclusivity, creativity, and positive representation of African youth on a global scale.
Professional Experience
Enioluwa’s versatility is evident in his diverse professional background, which spans multiple industries, including media, finance, and tech:
- Internships: He interned with Mahogany International and Ecobank Plc, gaining valuable experience in media and corporate settings.
- Money Africa: Enioluwa worked as a growth and digital strategist, where he honed his skills in digital marketing.
- 355 Restaurant & Lounge: From July 2019 to February 2020, he managed social media for the popular hospitality brand.
- Bamboo: As a growth analyst for the fintech company, he contributed to its digital expansion.
Content Creation and Hosting
Enioluwa has built a significant following through his unique and engaging content.
His flagship digital platform, “The Late Night Show With Eni,” is a hit, featuring interviews with Nigerian celebrities and influential personalities like Don Jazzy, Toke Makinwa, Falz, and Simi.
His ability to connect with his audience through humor, charm, and insightful conversations has solidified his reputation as a leading host and content creator.
Acting Career
Adding to his impressive portfolio, Enioluwa recently ventured into acting.
He appeared in the movie series “All Of Us,” which featured a star-studded cast, including Jerry Chuks, Tomi Ojo, Tobe Ugeh, Jemima Osunde, John Merry, Eronini Osinachi, Niimie Ogunjebe, and Priscilla Ojo.
Personal Life
Enioluwa is currently single and focused on his career.
While he maintains a busy schedule, he often shares glimpses of his personal life with his fans on social media, including his love for family, travel, and beauty routines.
As a proud Yoruba speaker and devout Christian, Enioluwa continues to uphold his cultural and spiritual values while breaking barriers in the media and beauty industries.
Net Worth
Enioluwa Adeoluwa’s career success has translated into financial prosperity. His estimated net worth of $500,000 stems from:
- Â Brand endorsements
- Digital content creation
- Professional work
Awards and Recognitions
- National Prize for Best Student Director (2017): Awarded at NUTAF for his exceptional talent in directing.
- First-Class Degree (2019): Recognition of his academic excellence at Ekiti State University.
- Crocs Nigeria Brand Ambassador (2022): The first person to represent the brand in the country.
Social Media Presence
Enioluwa is highly active on social media, where he connects with fans and shares his journey:
- Instagram: [@enioluwaofficial] (https://www.instagram.com/enioluwaofficial)
- TikTok: [@enioluwa](https://www.tiktok.com/@enioluwa)
Conclusion
Enioluwa Adeoluwa is a shining example of creativity, determination, and the power of self-expression.
As a writer, beauty influencer, media expert, and actor, he has proven that boundaries can be redefined and societal norms can be challenged.
With a growing fan base and an ever-expanding career, Enioluwa continues to set new standards in the media and beauty industries.